To help meet the surging demand for masks, home crafters began making them for themselves and friends.
Astheir websiteexplains, her Instagram followers adored the style and asked if they could buy ones of their own.
For every mask purchased, they donate one to healthcare workers, with more than 25,000 donations to date.
They also supplied 5,000 masks to service members during the week of Veterans Day.
Ally explains on the site, “We didn’t come out with masks to start a fashion brand.
We made the masks and then became a fashion brand.”
That brand is now sold in some 5,000 retail outlets as well as through their site and on Amazon.
Zarin told the reporter, “Fit was the most important.
As a fashion expert and former president of the Gold Toe sock brand, she should know.
