Abercrombie and Hollister are two of the most beloved and sought-after brands in thefashion industry.
Although equally popular and prevalent, there’s a sense they’re also interchangeable.
When you burrow down, aren’t the clothes basically the same preppy, expensive variety in either store?
In reality, Abercrombie and Hollister aren’t all that different.
If the two stores seem like they’re connected in some way, well, they are.
The brand itself aims to celebrate, “The wide-eyed wonder of childhood.”
The marketing of both brands is, naturally, different because they’re targeting entirely separate age groups.
