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It’s startling how quickly you’re free to rack up major money while shopping for makeup.
But how does Sephora afford to produce such a low-cost line of makeup?
Is it even possible to get the same top-notch formulas when you’re paying less?
Fortunately, this doesn’t mean the products are lower quality they are just kinder to your wallet.
It really is markup sparked by branding and advertising that creates the expensive facade in most cases.
