The Weeknd’s upcoming Super Bowl halftime showis evidently a pinnacle of his celebrated career thus far.
And it sounds likeThe Weekendwas ready to spare no expense.
The Grammy-winning artist is already making his time in Tampa count.
Ahead of the game,The Weeknd has appeared in a few Super Bowl commercials.
“Every performance a new chapter,” his friend La Mar Taylor says in a voiceover.
“Every stage a new beginning.”
Is it going to be this new album’s tour, with the same tickets?"
