In the United States, footwear is a lucrative business.
Contrary to what you may think, it’s not just women who are shopping for their solemates.
Unfortunately, that’s rarely, if ever, possible when it comes to footwear.
Here’s how shoe stores are secretly scamming you out of hundreds of dollars each year.
Stores that set prices to end in $0.99 are using this strategy.
When the prices were changed to $1.99 and $4.00, only 18 percent chose the higher-priced pen.
One rule of thumb (ortoe, ammiright?
), he divulged, is to “always bring out four on the floor.”
You’ve probably noticed this tactic without realizing just what was happening.
While you may have thought the employee was just being helpful, there’s alittlemore to it than that.
The more you show, the more you sell."
you’ve got the option to’t fault the logic on this one.
You already know what you want and give a shot to run in and run out without being spotted.
Clarks employees also conduct both “mini” and “full interviews” so they can better assist customers.
Afterward comes the seemingly innocuous command: kindly have a seat.
This trick often segues into the"four on the floor" technique.
Ah, we see what you did there.
But, how much did that coupon or ten-percent-off salereallydiscount the shoes?
Sorry to burst your bubble, but it probably wasn’t as awesome as it seemed.
which makes for fewer price cuts.
Sneakerheads know this phenomenon better than anyone.
“Sneakers are the casual shoe of choice for Americans.
And we, as consumers, eat thatishup.
Brendan Witcher, principal analyst at Forrester Research, doesn’t think so.
When speaking withNBC News,he divulged, “There’s no retail apocalypse.”
Instead, he explained that brands are having trouble connecting with their customers.
Regardless, many stores have adopted a “new” way of selling to their customers.
Major footwear companies aremostcertainly fooling us and we’re not even mad about it.
Woke or just selling sneakers?
Now chiefly: alert to racial or social discrimination and injustice; frequently in stay woke.”
Major corporations are also getting involved.
Calling the product better, even if its not, can create an “absolute frenzy.”
Yes, it’s a trap.
Not anymore, pal, not anymore!
