In fact, when she started out with No Doubt in the 80s, she was blonde.
When she rocked crop tops and bindis in the 90s, she did it blonde.
When she opted for Juicy Couture tracksuits in the early 2000s, she stayed blonde.

And when, in 2004, she launched her own style line, L.A.M.B.
(viaHollywood Reporter), her platinum blonde hair might as well have been part of its logo.
The hair that Gwen Stefani’s been hiding
It’s true.

Instagram does tell all.
And her hair color?
A somewhat nondescript light brown or dark blonde, depending on your perspective.
It’s beautiful, yes.
But it’s not her.
The Stefani we know is the product of eight hours at a beauty salon in Long Beach, California.
She first did it when she was 25 years old.
As soon as she looked at her new, platinum blonde hair, she knew she had hit gold.
“It was like I’d unlocked the key.
I remember feeling like, ‘I have arrived.
Finally,'” she toldHarpers Bazaar.Want to know the secret to her hair maintenance?
It’s good that Stefani knows her stuff.
Her kids seem to be following in her footsteps.
He’s sure got the looks for them!