One persontweeteda quote from the clip with an added comment, “‘we will cross that divide.

There’s always hope on the road ahead.’

Thank you for that poetic message of unity.”

Bruce Springsteen in Jeep ad

However, many viewers were angered by the ad and thought it missed the point.

It led to several replies that more than appeared to drag the ad.

One replied, “I hated the commercial sooooo much.”

Jeep Super Bowl ad

Another wrote, “his ode to colonization via soil love.”

One more added, “it was A LOT happening.”

From there, the criticism heated up.

One not-so-subtletweetsaid, “I agree with you Bruce @springsteen, after the Insurrectionists are punished.

Another bitterly sarcastictweetread, “I love when Bruce Springsteen does blue collar cosplay.”

It said, “I agree with@springsteenthat a ‘Reunited States of America’ is a good idea.

But for that, there must be accountability, tolerance, and honesty.”

It was a fittingly satirical tweet to round out the ad’s reviews.